![]() ![]() Armed with her uncle’s cold creams and her own innate chutzpah, she reinvented herself into the cosmetic queen Estee Lauder. One of these, Josephine Esther Mentzer, began life in an apartment over her Hungarian father’s hardware store in Queens. Thus they morphed into the women who launched-instead of waiting for a glass slipper they shattered glass ceilings. Mercifully, because of trailblazing feminists, Stepford wives were allowed to shed their ankle bracelets, to have a life more encompassing than suds in the city. ![]() Moreover, the little lady’s real job was in the PTA, the kitchen, the bedroom. The mindset of the era was a wife who worked meant her husband was a poor provider a bank- issued paper bearing the words: PAY TO THE ORDER OF were an attack on his masculinity. So-and Sos-who went by their spouses’ first and last names- were unable to pursue careers. These fabulous femmes left their imprints on society and thereby made great strides in levelling the gender field.Īs a 1950s housewife, my mother was “a woman who lunched.” The Mrs. My book, Women Who Launch: Women Who Shattered Glass Ceilings, provides a well-deserved shout-out to the intrepid women who chafed against the established paradigm that the fairer sex was only meant to be their husband’s eye candy. ![]()
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